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Our Business Model
fuseproject has developed a business model that enables us to work with a wide variety of clients & partners on a diverse set of program types. Our client roster spans Fortune 100 corporations, startups, non-profit organizations, municipalities, museums, galleries and universities. We've developed a series of engagement styles to maximize value in this wide variety of collaborations...
Strategic Engagements
Retainer and program based collaborations with medium and large companies. Generally
focused on consumer/market strategy, brand evolution and/or new product development,
as well as ensuring that the work we do can be efficiently culturalized and activated
within the target corporate culture & organization.
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Partnerships
Ground-up brand & business building with smaller and early-stage firms. True partnerships,
fuseproject works with entrepreneurs in a schema wherein cash fees are greatly reduced,
and a royalty/equity arrangement is put in place. These partnerships are our most prevalent engagement type.
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Civic Works
Some programs just have to be done, regardless of economic terms. fuseproject works with
non-profit groups, municipalities, museums and galleries to develop experiences that
simply make the world a better place. We find that these collaborations can be the most gratifying for our team.
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WORK
by BrandsJawboneOne Laptop Per ChildHerman MillerCanal+Y WaterNYC CondomNYC HelmetiGoogleHBFSwarovskiCoca-ColaPantechBMW MiniDaneseERCOBirkenstockDirecTVGaia and GinoInnerlightZoetropeSpaceScentSlingboxFriend StorePhilouHIP
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