Our design wants to pay homage to the vinyl record as the hero of the turntable experience. LOVE was designed with movement in mind; we wanted the shape itself to express motion by sculpting a beautiful speed form. The piano black finish of the unit reflects light from its surroundings, while the vinyl record grooves that generations love are reflected by the copper underside of LOVE. We wanted every element to poetically express the fluid energy in which the device rotates, and be visually cognizant of classical musical instruments.
While the classic record spins on the turntable, LOVE instead spins on top of a static vinyl; this allows this new player to identify album tracks and skip songs by touching the top of the unit. When the arm drops on the record, the magic begins when LOVE floats on the record, spinning in place while reading the grooves of the album. And with multiple record bases that can hold any size vinyl, it becomes seamless to jump back and forth between records just by lifting and dropping the unit.